MOBILE CONSULTING

Since the Mobile VAS Industry in India has been rapidly growing, it has attracted investments from many international as well as indigenous players. However, given the high degree of industry dynamism and Government Regulation, it becomes increasingly necessary for any market entrant to be informed and guided ass to the approach to be adopted for market entry. If you are looking for exploring the opportunities in Mobile VAS Industry in India, Trigma has an expert panel to offer expert market study and advisory services. With live industry data analysis and expert analysis by consultants from the industry we provide one of the most relevant and complete study on the Telecom VAS industry in India. Our research includes:

Study of Mobile Telecom in India
Telecom subscribers profiling	Rural/ urban split of telecom subscriber base Telecom Penetration figures pan India – Facts and analysis ARPU (Average revenue per user) – Facts and analysis Projected growth in subscriber base – An analysis of a consultation paper by Govt. Regulatory Body for Telecom on this subject Subscription models – Post-paid (Contract) and Prepaid
Mobile Operators and their competitive analysis’	Comparison by subscriber base Comparison by Market Share Comparison by Revenue Comparison by VAS Revenue Comparison by Circles of operations Brief on new entrants and operators planning entry
Mobile Telecom Supply chain	Case study - Distribution Model for leading Mobile Operators Analysis of the case study for VAS distribution model
Government Regulatory Body and its implications
Telecom Audit structure - key parameters of audit
Upcoming changes in Telecom Industry	MNP (Mobile number portability and its impact on larger and smaller players) 3G Auction and its likely impact on VAS – Analysis of a Govt. Report
Study of Mobile VAS in India
Mobile VAS supply chain	Content Distribution Models – Flow of content from Content Partners to Consumers Different models of VAS supply chain present in Indian market Identification of key factors in content distribution Various Mobile VAS Content Categories/ Platforms – Text, Voice, USSD and Data
VAS as a revenue stream for Mobile Operators’	VAS revenue and growth statistics VAS as a contribution to Telecom revenue Revenue split for various VAS Platforms – Case study to show revenue split b/w various VAS platforms for Leading Mobile Operators (for last financial year)
Major VAS Players	Major Vas Vendors and their competitive analysis Major Vas services across various platforms – Text, Voice, USSD and Data
Case study – Actual Revenue analysis of leading VAS services	Data analysis for the service/ product Revenue-cost analysis from VAS vendor’s perspective
Case study – Revenue analysis for an upcoming Vas services of a new entrants in VAS market	Data Analysis for the service/ product Revenue-cost analysis from VAS vendor’s perspective
Which content sells the most?	Revenue analysis of various content genres
Revenue sharing b/w Mobile Operators and VAS Vendors	General observations related to revenue share
General Technical and Operational Requirements for Market Entry’	Case Study of Actual Process of Registration with a leading Mobile Operator General observations for technical and operational prerequisites for Operator Tie-ups.
Government regulatory body and its implications	General guidelines for VAS Content Distribution Analysis of a consultation paper by Govt. on VAS guidelines NDNC – National Do not Call Registration and its implications Restrictions on content promotion – Study of actual restrictions imposed by various Operators to ensure safeguarding of subscribers’ interests Penalties imposed by various Operators to curb mal-practices by VAS vendors related to content distribution
Study on Laws and Regulations for VAS Industry in India
Mobile Operator and VAS Vendor Agreement	Analysis of agreement for Legal prerequisites i. Company registration ii. Service Tax registration iii. NDNC registration iv. Other legal requirements Analysis of Agreement of Indemnity clause Analysis of Agreement for Dispute Settlement clause Analysis of Revenue Sharing clause
Case Study –Mobile Operator and VAS Vendor Agreement	Analysis of agreement for Legal prerequisites i.Company registration ii.Service Tax registration iii.NDNC registration iv.Other legal requirements Analysis of Agreement of Indemnity clause Analysis of Agreement for Dispute Settlement clause Analysis of Revenue Sharing clause
TAX and VAT applicability	Study of applicable taxes for VAS Content Distribution Analysis of Pay-out cycles and general collection delays and actual payment process for Mobile Operators in India